The PeopleForBikes Coalition is made up of more than 325 bicycle industry members. Together, we represent the business voice of bicycling in the U.S., expanding bike companies' resources, reach, and influence nationwide.
member benefits
data + analytics
Bicycling Participation and Consumer Insights
Understand consumer motivations and purchase patterns through detailed reports.
License PeopleForBikes’ Owner’s Manual (now including e-bike content) developed by industry experts and save on costs associated with developing your own manual.
PeopleForBikes’ Bicycle Leadership Series and Virtual Education Series provide opportunities to learn virtually and in person from subject matter experts on high-priority topics relevant to the bike industry.
Public Webinar
How New Packaging Laws May Affect Your Business
Extended Producer Responsibility (EPR) for packaging is a policy approach that holds manufacturers more responsible for the packaging they use and its lifecycle. The purpose is to promote the use of less and more easily recyclable materials and ensure that those materials are recycled after use. As more states look to adopt laws that increase producer responsibility for packaging, it is critical that your business understands the evolving requirements you may need to follow to comply with these new regulations.
Doubling Down on DEI: Why Recent Backlash Shouldn’t Dissuade the Bike Industry From Doing the Right Thing
In the wake of last year’s Supreme Court decision striking down affirmative action policies for colleges, there has been a slew of legal and political backlash against diversity, equity, and inclusion (DEI) initiatives and an increasing hesitance from organizations and company leadership to engage in DEI efforts. Join PeopleForBikes and DEI experts from the Avarna Group for valuable insights on navigating this backlash and learn strategies to help your business make meaningful progress. It is more important than ever to continue prioritizing DEI in the bike industry, and your company can make a difference.
Measuring Access to Recreational Biking Opportunities
More people ride bikes when they have more places to ride. Join PeopleForBikes to learn about our newest data analysis tool — the Rec Bike Access Map — which measures the accessibility of biking facilities like trails and bike parks in communities across the U.S. By advocating for and tracking progress on the creation of more great places to bike, we can ensure every American has access to recreational riding opportunities in their backyard.
New York lawmakers send lithium-ion safety package to governor
Bicycle Retailer
May 29, 2024
The New York State Senate passed a legislative package aimed at strengthening lithium-ion battery safety standards, including one that will recognize the European testing standard EN 15194 along with UL 2849.
PeopleForBikes Releases Industry-First Dashboard Covering the Used Bicycle Market
Bicycle Retailer
May 22, 2024
PeopleForBikes, the U.S. bicycle industry’s trade association, is proud to announce the launch of an innovative new dashboard on the used bicycle market. The tool provides valuable data from a significant market segment and allows industry members to better track sales trends and understand consumer behavior.
