Navigating Tariffs: Protecting BIKE BUSINESSES
Escalating trade pressures are disrupting every link in the bicycle supply chain, driving up costs, complicating sourcing, squeezing margins, and shaking consumer confidence. Our new resource hub breaks down what’s happening, why it matters, and how PeopleForBikes is leading the charge to protect the bike industry and your business.

Stay informed with real-time updates, expert analyses, critical resources, and ways to get involved.
Sign Up for Tariff Alerts
Tariff resource
Letter to the President
Our letter to President Trump requests tariff relief for bicycles, components, apparel, and related accessories on behalf of the U.S. bicycle industry. Contact PeopleForBikes’ Vice President of Government Relations Dr. Ash Lovell at ash@peopleforbikes.org to add your company to the list of supporting businesses.
view the letter
tariff resource
Letter Template to Engage Congress
Use PeopleForBikes’ letter template to urge your members of Congress to support critical policy priorities that benefit the bike industry by sharing how your business is directly affected by adverse trade and tariff decisions.
download
MEmbers only
Legislative + Regulatory Memos
Our bi-monthly memos, available exclusively to PeopleForBikes Coalition members via the Member Center, contain updates on policies and regulations impacting the bike business at the federal, state, and local levels.
read the memo
Tariff Resource
Recreation Access Priorities
PeopleForBikes is actively advocating to keep public lands public and expand access for bike riders on public lands nationwide.
read more
tariff resource
Trade + Tariff News
Our ongoing blog is frequently updated to provide the latest information on trade and tariff developments alongside PeopleForBikes’ expert analysis of what recent announcements mean for the bicycle industry and your business.
read more
tariff resource
Industry Fly-Ins
PeopleForBikes hosts regular fly-ins to Washington, D.C., to connect industry executives with congressional offices and committees and advocate for the collective interests of the bicycle industry.
learn more
What Do Trade Pressures Really Cost the Industry?
As prices for bikes, parts, and accessories continue to rise, especially for products sourced from China, entry-level and casual riders will likely feel the impact first. According to PeopleForBikes’ participation data and demographic trends, these price-sensitive riders include younger individuals, families, and lower-income households who were central to the industry’s post-pandemic growth and remain critical to its future.
component
country
tariff
Derailleur
Taiwan
+32%
Crankset
Japan
+24%
Handlebars
Italy
+30%
Stem
China
+170%
Shift Levers
Taiwan
+32%
Handlebar Tape/Grips
Pakistan
+31%
Brake
Indonesia
+42%
Chain
Portugal
+45%
Cassette
Malaysia
+24%
Saddle
China
+170%
Tires
Thailand
+36%
Hubs
Switzerland
+41%
Pedals
Japan
+34%
Seatpost
USA
+0%
GPS Bike Computer
China
+145%
Shoes
Vietnam
+51%
Gloves
Pakistan
+33%
Jersey
Cambodia
+64%
Shorts
Bangladesh
+52%
Helmet
China
+170%
networking + webinars
latest news
No items found.
Press Release
PeopleForBikes preparing letter to Trump asking for tariff relief
Bicycle Retailer
May 2, 2025
PeopleForBikes is preparing a letter to President Trump asking for tariff relief on behalf of its 340 U.S. coalition members of manufacturers, suppliers, and distributors. Signed by 33 members and addressed to President Donald Trump, PeopleForBikes requests reinstating the tariff exclusion process for bikes, components, apparel, helmets, and related accessories.
read more
Press Release
PeopleForBikes Invites Industry to Sign Formal Letter to President Trump Requesting Tariff Relief
BikeRumor!
May 1, 2025
In the face of all this uncertainty and financial hardship, it’s not surprising to see PeopleForBikes stepping in to do what they can. It may seem like a futile effort, but PeopleForBikes is hoping a show of united support from the industry will send a strong message.
read more
Press Release
PeopleForBikes Responds to Tariffs With Bold Industry Action
Bicycle Retailer
April 25, 2025
With the 2025 peak riding season approaching, the U.S. bicycle industry grapples with renewed tariffs and persistent supply chain challenges. PeopleForBikes, the national trade and advocacy organization representing the bike industry, is leading a comprehensive response, offering advocacy, analysis, business intelligence, and coordinated action at a moment of risk for the bike business.
read more
FAQ
What are the current tariffs for specific bike products and do you expect these to change?
What resources or guidance are you offering to ensure companies are making informed decisions about tariff impacts?
How will the new tariffs affect prices for bikes and e-bikes and when consumers can expect to see higher prices?
RECIPROCAL TARIFFS
When do the reciprocal tariffs come into effect for goods in transit?
Is the ocean vessel the “final mode of transit”? If goods move from a port of entry to final destination via rail, is that the final mode?
How do Section 232 tariffs on steel and aluminum relate to the new reciprocal tariffs?
Is there a potential for exemptions from these tariffs at this time?
What will the tariff be if a bicycle is assembled in Taiwan but the frames are produced in Vietnam?
De minimis
Is the $800 de minimis value still in effect for all countries that are not China?
domestic manufacturing
What are you hearing from your members about the impact of the tariffs, particularly on materials like steel and aluminum?
Do you foresee changes in manufacturing practices, product pricing, or industry collaboration as a result of these tariffs?
action steps
How can bicycle industry members best engage with Congress about these tariffs?
take action
contact + support
Email Your Representative
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Resource Title
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PeopleForBikes’ official positions on key trade issues
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If you have any questions or need assistance, please contact PeopleForBikes’ Vice President of Government Relations Dr. Ash Lovell at ash@peopleforbikes.org.
Interested in becoming a PeopleForBikes member?
join the coalition
Learn more about the value of becoming a member and joining a PeopleForBikes Subcommittee.
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